Valuable Marketing Cloud Administrator Certification Questions - Pass Marketing Cloud Administrator Exam In One Go

Valuable Marketing Cloud Administrator Certification Questions – Pass Marketing Cloud Administrator Exam In One Go

Regina2022-01-07T03:41:44+00:00

You will pass In Marketing Cloud Administrator certification exam in one go if you choose to prepare the exam with valuable Marketing Cloud Administrator certification questions. Salesforce Marketing Cloud Administrator exam questions of ITExamShop are being verified by the Salesforce specialist and experts. The certification questions will make Salesforce Marketing Cloud Administrator exam be easier to clarify all your uncertainty and set you up for triumph in the Marketing Cloud Administrator exam. ITExamShop not only ace your Marketing Cloud Administrator exam preparation but also ensure your success in the final Salesforce Certified Marketing Cloud Administrator exam.

Free Marketing Cloud Administrator Exam Questions Demo Below For Checking

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1. Northern Trail Outfitters (NTO) purchased one Sender Authentication Package (SAP) to ensure their branding is on every marketing communication.

What would be achieved with SAP?

Image URLS are wrapped with the appropriate brand URL

The out-of-the-box profile center will display NTO branding

A different click domain can be used for each brand

A Dedicated IP is automatically warmed up

2. A university plans to use Journey Builder to improve their 1:1 marketing to potential students, current students, and alumni. The university currently has student data in the Sales Cloud. Other data, such as course catalog, student demographics, and alumni information, is stored in external systems.

Which two actions should the implementation Consultant recommend? Choose 2 answers.

Use Data Designer to link student and alumni data to the contact record.

Create an Import Activity to import alumni data into Salesforce Report.

Create list attributes to store student data from the Sales Cloud.

Use Synchronized Data Sources to data from the Sales Cloud.

3. A Marketing Cloud admin wants to create an SFTP User for the first time.

Which two considerations should be taken when configuring an SFTP User? Choose 2 answers

By default, the username is the MID for the current Marketing Cloud MI

Minimum password length is 12 characters.

By default, the password will be the password of the logged-in user.

Once created, the user will need to be activated in order to use the SFT

4. Northern Trail Outfitters requires all subscriber files placed on the SFTP for import be encrypted.

Which activity in Automation Studio could be used to decrypt the file to prepare for Importing?

Import Activity

Data Extract Activity

File Transfer Activity

Decryption Activity

5. Northern Trail Outfitters runs a nightly automation consisting of a File Transfer and a File Import. Following an update from the engineering team, the automation began failing. The Marketing Cloud admin suspects the CSV file now has an invalid format.

How could the admin receive a file of the bad data rows to confirm this theory?

Move the File Transfer to its own automation and include a notification email address

Move the Import definition to its own automation and include a notification email address

Update the Import definition to include a notification email address

Update the automation to include a notification email address for Runtime Errors

6. As part of their brand guidelines, Northern Trail Outfitters (NTO) uses a custom brand font for all print marketing materials. NTO wants to use their custom brand font in email as well.

What is the recommended best practice for font usage in email?

Use a web-safe font for text that closely matches the brand's custom font.

Build an email as one image, with all text saved in the brand font.

Edit an email's HTML to list the custom brand font in the style tag's font-family property.

Build an email using multiple images, with all text saved in the brand font.

7. A customer team wants to retarget subscribers who click on links of key items promoted across email campaigns.

The customer has indicated the following:

• Emails will be built using a custom dynamic template for these messages.

• Links will vary over time and across campaigns.

• Click activity will be cross-referenced with subscribers' regional markets on a master subscriber data extension.

• Retargeting messages will dynamically populate content based on regional market.

In order for this solution to be viable, which skill set does the customer team need to possess?

AMPscript

SSJS

SQL

HTML

8. Northern Trail Outfitters is preparing to send a promotional email. The audience file was loaded into a data extension but does not display for Marketing Cloud admin scheduling the send.

What should the admin confirm to resolve the issue?

The data extension is marked as Sendable

The data extension contains a Salesforce ID

The Data extension is marked as Sendable and Testable

The data extension is linked using the Contact Key

9. Northern Trail Outfitters wants to business analyst to import contact lists. The analyst has the following Marketing Cloud roles: Marketing Cloud Channel Manager and Marketing Cloud Viewer. The analyst logged in but is unable to import contact lists.

How should the user be updated to allow the analyst the appropriate access?

Remove Marketing Cloud Viewer

Add Marketing Cloud Security Administrator

Remove Marketing Cloud Channel manager

Add Distributed Sending user

10. A marketing Cloud admin wants to ensure sensitive information needed for email sends is NOT imported and stored in Marketing cloud.

What solution should they implement?

Tokenized Sending

Transparent Data Encryption

Key Management

Field level Encryption

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11. A Marketing Cloud admin to create custom roles for their business process.

What should be taken into consideration to accomplish this?

Custom roles can only be edited by the user who created the role initially.

Custom roles are only available within the business in which they were created.

Custom roles are available on their Marketing Cloud account.

Custom roles override an individual user’s granular permission assignments.

12. Northern Trail Outfitters wants to have specific permission restrictions applied to all users in a business unit.

How should they accomplish this?

A Assign a role to the business unit

Set default permissions with the restrictions on the business unit

Apply a permission set to the business unit

Disable the permissions directly within the business unit

13. Northern Trail Outfitters wants to set up a welcome journey that leverages customer data across three data extensions: Customers, Orders, and Products.

What is the best way to facilitate this within Contact Builder?

Create three distinct Attribute Groups that link Customers to Contacts, Orders to Customers, and Products to Orders.

Create a single Attribute Group that links Contacts to Customers, Orders to Products, and Products to Customers.

Create three distinct Attribute Groups that link each data extension directly to Contacts.

Create a single Attribute Group that links Customers to Contacts, Orders to Customers, and Products to Orders.

14. A customer is developing a new eCommerce section of their website and plans to leverage transactional data in customer journeys.

Which two Marketing Cloud features will support this effort? Choose 2 answers

Data Designer

Cloud Pages

Web Analytics Connector

Content Builder

15. What elements of CAN-SPAM should the Marketing Cloud admin ensure are present for each Commercial send?

Preference Center link and physical mailing address

Business name and a link to the business website

Business name and physical mailing address

Preference Center link and a link to the business website

16. A Marketing Cloud Administrator noticed a File Drop Automation has been falling on the Import File activity. The automation is configured with a filename pattern, so the filename is expected to begin with customer import_. The import is configured to look for a file named Customer import %%Year%%%% Month%%%%Day%%.csv, however, the admin notices the filenames Include seconds and milliseconds

what should the admin do to fix the issue?

use %%FILENAME_FROM_TRIGGER%% in the Import File Activity

Make sure the team has a date stamp to avoid duplication

Make sure the files placed on the correct subfolder within the SFTP

Use the exact file name used for the trigger in the Import File Activity

17. What are two possible outcomes when "Send as Multipart MIME" is selected during the send process? Choose 2 answers

Open and click activity are tracked in either version.

The email will avoid detection by various SPAM filters.

An auto-generated text version will be sent with your HTML email.

A custom text version will be sent with your HTML email.

18. Northern Trail Outfitters (NTO) has a franchise model which allows locally-owned stores to operate under the corporate umbrella. They are required by corporate policy to email each franchisee a monthly statement, but the statement cannot be publicly accessible

Which Marketing Cloud product should NTO purchase as a solution?

Email Rachments

Distributed Sending

Content Syndication

Analytics Builder

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Valuable Marketing Cloud Administrator Certification Questions – Pass Marketing Cloud Administrator Exam In One Go

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